Paid Media Strategist


Job Type
Fulltime Hire
Location
Reston
Job Description:
Do you possess a positive, can-do attitude? Are you the type who creates and maintains SOPs
so everyone is aligned with active digital marketing projects? Are you organized and know how
to effectively prioritize projects from launch to completion? Are you ready to make a move and
land a challenging and rewarding new role as a Paid Media Strategist with a reputable
workspace solutions company? If so, please read more!

About You
You are nimble, creative and driven. You are analytical and data driven. You’re all about
building SEM strategies. You’re a planner and optimization rockstar and determined self-starter.
You understand the importance of staying search relevant in a competitive landscape. You
know your audiences, monitor trends, make proactive recommendations because it’s just who
you are.

What We’re Looking For
You’re goal-driven, a multi-tasking wiz and a creative problem solver. You’re constantly thinking
about the PPC realm, identifying strategic pitfalls, updating keywords and creating campaigns.
You’re results-oriented, always offering insights and analysis on campaign KPIs, metrics, click-
through and conversion rates. Plus, you provide metric-based optimization recommendations.

You’ll also be experienced with…
? Creating and managing paid ad campaigns across channels (Amazon, Bing, Google)
? Providing e-commerce channel strategies to align with company goals
? Forecasting and running audits
? Staying current with PPC best practices and tools
? Developing Skai automation strategies
? Recommending performance improvements based on analytics and metrics
? Writing text and shopping ads
? Planning display advertising and remarketing strategies
? Collaborating with various internal departments
? Supporting PPC team
? Working asynchronously

Requirements
? BS/BA degree, or comparative work experience
? 5+ Years in a similar role
? Certified with Google Ads, Facebook Ads, Google Analytics
? API platform experience
? E-commerce
? Microsoft Office Suite
? Excellent communication skills

This is a full-time hybrid (onsite/work from home) opportunity, in Fairfax VA.
To apply, please submit your resume and provide case studies or portfolio link.

Due to the volume of applications, we are unable to respond to each application personally. If
we are interested in your qualifications, we will contact you via telephone or email as soon as
possible.

icreatives
icreatives is an Equal Employment Opportunity Employer. All qualified applicants and talent will
receive consideration for employment without regard to race, color, religion, sex, age, sexual
orientation, gender identity, national origin, disability, protected veteran status, or any other
characteristics protected by law. We believe in providing a culture that embraces and
champions diversity, equity and inclusion, because it truly fosters creativity.