Product Marketing and Launch Specialist


Job Type
Fulltime Hire
Location
Reston
Job Description:
Are you a high collaborative person who’s comfortable working across departments? Do you
love delving into the details, aligning with brand and creating targeted content? Do you have a
thorough understanding of the customer lifecycle? Are you ready to make a move and land a
challenging and rewarding new role as a Product Marketing and Launch Specialist with a
reputable workspace solutions company? If so, please read more!

About You
You are nimble, creative and driven. You’re a copywriting guru with expertise in everything from
brand personas and sales support materials to SEO and social. You’ve also dabbled in the
technical writing world. You also happen to be a marketing aficionado with mad product launch
and go-to-market strategy expertise. You are data driven and love researching competitors,
staying abreast of trends and making recommendations to move the brand needle.

What We’re Looking For
You’re a self-starter and a multi-tasking wiz. You’re a creative problem solver who fosters and
brings great ideas to life. You’re driven to deliver high-quality work on-time and within budget.
You possess strong project management and execution skills and have a penchant for writing.

You’ll also be experienced with…
- Creating compelling product content that aligns with brand voice and personas
- Managing projects in PM platforms (Asana)
- Managing content placement and reporting
- Optimizing content, improving click through and conversion rates
- Thinking strategically
- Taking feedback and direction
- Continuously striving for improvement

Requirements
- BS/BA degree
- 6+ Years in a similar role
- 2-4 years copywriting
- 2+ Years e-commerce, product launch and GTM campaign experience
- 1-3 years project management
- Microsoft Office Suite

This is a full-time hybrid (onsite/work from home) opportunity, in Fairfax, VA.
Please submit your resume and provide case studies or portfolio link.

Due to the volume of applications, we are unable to respond to each application personally. If
we are interested in your qualifications, we will contact you via telephone or email as soon as
possible.

icreatives
icreatives is an Equal Employment Opportunity Employer. All qualified applicants and talent will
receive consideration for employment without regard to race, color, religion, sex, age, sexual
orientation, gender identity, national origin, disability, protected veteran status, or any other
characteristics protected by law. We believe in providing a culture that embraces and
champions diversity, equity and inclusion, because it truly fosters creativity.