Digital Analyst


Job Type
Fulltime Hire
Location
Dallas
Job Description:
Do you love digging into data to create practical, useful strategies that keep customers coming back, driving revenue growth? If you’re an expert in analyzing data analytics and sharing your insights in compelling, easy-to-grasp actionable strategies for key stakeholders"then you’ll find your dream job as a Digital Analyst for this leading, tech-focused telecommunications company.

The full-time, remote Digital Analyst is a champion of analytics is centered on designing digital properties with analytics tracking in mind. You’ll need superb project management skills and laser-sharp attention to details as you mine user data looking for optimization recommendations, better customer self-service solutions, strong e-commerce sales performance, and greater success with marketing campaigns and landing page performance. You’ll need an eye for finding data-driven solutions to create real results in customer self-service adoption, customer retention, and revenue growth across the company’s digital ecosystem.

As a Digital Analyst, you can expect in your day-to-day to:
• Manage platforms, tools, vendors and agencies involved in delivering digital analytics
• Handle reporting, dashboards and readouts for website and mobile app performance
• Provide data-driven insights in clear, compelling ways to stakeholders, with an eye toward improving customer sales and self-service adoption
• Gather and share findings with UX/design/testing teams on session replay, heat map and click/engagement results
• Partner with IT to spot and address possible technical issues
• Work with developers to ensure tracking requirements are implemented to documented specifications
• Collaborate in the QA and user acceptance process
• Ensure analytics are in place for go-live
• Manage voice-of-customer quantitative/qualitative digital survey feedback
• Conduct sentiment analysis and mine open-ended feedback to identify gaps, pain points and insights
• Train cross-functional team members on analytic tools and thought processes

In addition, you’ll need to meet these qualifications and have these skills:
• Bachelor’s degree, preferably in a related field
• Experience working with data visualization tools such as Spotfire and Tableau
• Solid understanding of HTML, CSS, JavaScript, site tagging and tracking code, and developer tools, including Omnibug
• 3+ years of experience with Adobe Analytics (Omniture) or Google Analytics to create reports, dashboards, segments, and calculated metrics
• 1+ years working with a tag manager such as Adobe Launch and Google Tag Manager
• Expertise with Microsoft Excel and PowerPoint

Though not required, it’s a definite plus if you have the following experience:
• 1+ year working with a voice-of-customer survey platform (Medallia, ForeSee, etc.)
• 1+ year working with a session replay tool (Decibel, Full Story, etc.)
• 1+ year working with a heat mapping tool (Crazy Egg, Hotjar, etc.)

This is a fulltime, remote opportunity working with a US-based company. To apply, please submit your resume and provide your case studies or portfolio link.

Due to the volume of applications, we are unable to respond to each application personally. If we are interested in your qualifications, we will contact you via telephone or email as soon as possible.

By applying for this position, you agree to be contacted by email or text message. Message and data rates may apply.

icreatives is an Equal Employment Opportunity Employer. All qualified applicants and talent will receive consideration for employment without regard to race, color, religion, sex, age, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristics protected by law. We believe in providing a culture that embraces and champions diversity, equity and inclusion, because it truly fosters creativity.

All applicants applying for U.S. job openings must be legally authorized to work in the United States.© 2022 icreatives. An Equal Oppor